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How Do I Write an Adventure Description?

Writing a description for your new Adventure can be daunting, you have to give an accurate itinerary, highlight the cool things you’ll see and do, and make it all sound good on paper. With that in mind, here are our tips on how to make your Adventure description as informative, clear, and interesting as possible.

Structure and writing:

It doesn’t matter how cool your Adventure is if Explorers struggle to get through the description. Properly structured writing is much easier to read and is less likely to have inconsistencies or cause confusion, so how you structure your description is important.

  • When writing about your Adventure, make sure to use full sentences. The easier it is to read, the better, so try to limit grammar mistakes by having a friend read it over.
  • Above all, you want your description to be simple, clear, and easy to understand. Descriptive language is good, but too much can make it hard to read, so don’t go overboard.
  • The more expensive your adventure is, the more detailed you want your description to be. Explorers want to be confident when spending their money, so if your bio leaves them with more questions than answers you may be missing out on bookings.
  • Describe your Adventure in chronological order, this way it is easy to follow and gives explorers a preview of what lies in store. Imagine you are about to go on your Adventure and write it down as you go!

What questions do I need to answer?

As you think through your Adventure, here is a list of questions to consider. By trying to answer these questions now, you’ll be able to pre-emptively answer the Explorers questions. Also, a detailed description shows that you’ve put a lot of thought into your adventure and have a great itinerary!

  • Where will you meet?
  • How will you get there?
  • Roughly what time will you meet? 
  • Do you need to go over or do anything with your explorers before the Adventure starts? 
    • For example: safety briefing
  • Where will you go first? 
    • Describe the location.
    • This is important because certain locations will appeal to people, so be sure to highlight them. 
    • What makes this particular location interesting? Is it secluded? Are there neat geographical features? Fascinating wildlife?
  • Where will you go next?
    • Describe each location in your Adventure.
  • How will you get from location to location?
    • Mention whether you will be hiking, scrambling, biking, kayaking or taking other transportation.
  • Are different parts of the activity more difficult than others? 
  • What is the coolest, most interesting part of your Adventure?
    • Is it… the views, food, wildlife, your own knowledge, the chance to learn a new skill, or see a special location?
    • Highlight what makes your Adventure special.
  • Where does the Adventure end?
  • Will Explorers need transportation back from the end point?
  • Are you able to adjust the itinerary to suit the needs of your group?

By answering these questions, you will be able to provide Explorers with all the information they need and get them excited to participate in your Adventure!

What is my personal & professional connection to my Adventure?

Although the most important part of your Adventure description is the itinerary, it’s also important to add a personal touch to your description. The easiest way to do this, is to touch on your professional or personal connection to the activity you are leading. You can put this at either the beginning or the end of your Adventure description.

Simply ask yourself:

  • Why should I be the one to lead this particular Adventure?
    • What experience and qualifications do I have that are relevant to this Adventure?
    • How many years have I been doing this activity for?
    • Why are you excited to take explorers on this Adventure?
    • Why are you passionate about this activity?

By answering any of these questions and working it into your description you give Explorers a feel for why you are the right Local to take them on this Adventure. As a Local you bring so much more to the Adventure than just snacks and equipment, you can offer local knowledge, stories, insights, skills, and friendship — so let your personality shine!

By adding something funny or informative to this section, like “I’ll also provide stories from my ski bum days” or “an intro to identifying edible plants”, you can show guests what you offer as a conversationalist and Adventure guide. Passion is contagious, so share yours!


Tea in the Trees:

We’ll be at the Sooke Potholes Park, on the Sooke River. I grew up just down the road from this park and spent many weekends exploring the area before it was protected parkland with flagged trails. The Sooke River is the 2nd largest river system on Vancouver Island and is fed from the same protected watershed that our local drinking water comes from. The crystal clear waters are filled with swimmers most summer days.

Over a century ago, miners with claims and pans walked along the Sooke River hoping to strike it rich. We’ll be walking the river in search of tea! Some days I do see people casually panning for gold on a sunny river bank, but that’s an experience for another day!

The fresh spring growth of many plants and trees can be collected and enjoyed as a wild tea. They may be dried for storage or enjoyed fresh. It’s a comforting way to connect further with the natural world and the friends you’re sharing the pot of tea with. 

We’ll walk the riverside for about a half an hour, stopping along the way to identify the various plants I use for my wild tea blend. I’ll pick us enough for a pot of tea, boil some water on a small burner, and steep the wild ingredients right in front of you! Fresh muffins will be served with tea because my fiance runs her own cafe and makes such tasty goodies! 

On our hike back to the starting point, I’ll give each guest a small zip-lock bag so you can pick a small bag of tea ingredients to enjoy another cup or two later in the evening.

With so many points to consider when writing your description, take a moment to review our quick checklist to make sure you’ve got all the essentials covered.

Quick Checklist

☐ Use full sentences and proper grammar
☐ Describe Adventure in chronological order
☐ Detailed itinerary — use our question guide
☐ Highlight the main activity
☐ Highlight the locations
☐ Highlight what makes it unique
☐ Add your professional & personal connection

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